We live in a world where instagram is saturated by fashion influencers, but trying to find eco-conscious males who dedicate themselves to ethical, recycled and sustainable fashion can be somewhat challenging. In this article we try to shed some light and provide you with some of the best sustainable male fashion advocates, who create amazing content, but do so in an honest and transparent way. Here are some of the best male sustainable fashion influencers we came by:
For men seeking style inspiration in sustainable fashion, Rob from @thegoodlookguide is a leading eco-conscious menswear influencer on Instagram. Rob’s content is packed with practical tips on building a timeless wardrobe rooted in ethical sourcing and low-impact fashion choices. He regularly showcases versatile outfits crafted from recycled materials, proving that sophisticated style and sustainable living go hand in hand. Rob’s Instagram features sustainable menswear brand reviews, advice on wardrobe longevity, and the essentials of slow fashion—encouraging followers to prioritize quality over quantity. Through his thoughtful approach to mindful fashion, Rob inspires a shift away from fast fashion, empowering men to embrace a conscious wardrobe that aligns with a sustainable lifestyle. Discover Rob’s sustainable style insights on Instagram and join the movement towards eco-friendly fashion.
Here Rob wears the Recycled Italian Sky Bengal Shirt Jacket
THOMAS LLOYD @thomas.m.lloyd
Meet Thomas Lloyd, an expert content producer specialising in lifestyle and minimalist content. Thomas has a deep passion for simplicity, family, sustainable fashion, and everything that enhances one's quality of life. Join him as he explores the beauty in everyday moments and celebrates the magic in the mundane.
Thomas Lloyd is wearing the Navy ZQ Merino Cardigan
CHRISTIAN PETTY @christianptty
Meet Christian Petty, a pioneer in the world of minimal fashion. He is dedicated to simplicity and has an exceptional eye for style. Christian invites you to join him on a journey towards a more refined and intentional wardrobe. Christian believes that fashion is a powerful tool for self-expression, as it goes beyond just clothing. He curates content that inspires his followers to adopt a minimalist approach to fashion. His focus is on quality, versatility, and timeless design.
Christian Petty is wearing the Recycled Italian Sky Twill Comfort Shirt
JOSHUA KATCHER @joshua_katcher
For those passionate about ethical fashion and sustainable style, Joshua Katcher (@joshua_katcher) is a must-follow influencer on Instagram. As a designer, author, and founder of Brave GentleMan, one of the world’s first sustainable luxury menswear brands, Joshua leads by example in promoting eco-conscious fashion. His account combines ethical fashion insights with a commitment to cruelty-free materials and sustainable practices. Joshua is known for his innovative approach, using recycled, vegan materials and advocating for slow fashion that prioritizes quality and low-impact production. His posts showcase stylish looks that highlight the beauty of sustainably sourced fabrics and animal-free alternatives, redefining luxury for a conscious lifestyle. Through his content, Joshua inspires his followers to choose ethical fashion and support sustainable menswear brands that make a positive environmental impact. Discover more about his sustainable style journey on Instagram.
GREY FOX BLOG @greyfoxstyle
Grandfather David Evans, author of ‘The Grey Fox Blog’, which was voted in the top 10 blogs in 2020 (Vuelio) discusses menswear style and fashion, with particular focus on British sustainable clothing brands. Throughout the year he has written ‘The Sustainable Style Series’ where he interviews the founders of sustainable fashion brands.
We were proudly featured on Evans' blog, where he provides a detailed and honest review of Neem clothing, such as our recycled comfort shirt, describing our brand as ‘comfortable and stylish’.
If you would like to read the full interview to hear more about our vision and brand ethics please visit: http://www.greyfoxblog.com/2020/08/sustainable-style-10-neem-london-anti.html
David Evans is wearing the Recycled Como Print Comfort Shirt
EFE EFETURI @efe.efeturi
Efe Efeturi, a plant-based lifestyle and fashion influencer, is your go-to expert for all things fashion and lifestyle. Efe’s mission is to show his audience that fashion knows no age limits, aiming "to encourage men, especially older men, that the young cats have nothing on us!" He collaborates with numerous recycled and ethical brands, showcasing the potential of sustainable fashion and how these styles can disrupt the fashion scene. Efeturi has modelled several Neem pieces, including our ZQ Merino Tailored Tee, which he praises as "the most comfortable piece I have ever worn" and considers them wardrobe "essentials" due to the unique spinning process used in their production.
Efe Efeturi is wearing the Recycled Italian Como Print Comfort Shirt
GURJ SOHANPAL @gurjsohanpal
Gurj Sohanpal is the founder of Singh Gentry, a menswear and travel blog. He launched the site to inspire men around the world to have confidence in expressing themselves through fashion. Gurj has a vision of fusing two concepts together: documenting the world of menswear while continuing to explore the world. His style represents timeless and unique traditional pieces that display the new movement of slow fashion.
Gurj is a big fan of photography, whiskey, travelling and the city of London. He shares his passions with his followers on his blog and social media channels.
Click here to check out his blog: https://singhgentry.co.uk/
Gurj Sohanpal is wearing the Recycled Grey 4 Pocket Overshirt
DARREN BRANCH @darrenkbranch
Darren K Branch is a London-based healthy lifestyle blogger. On his blog, he talks about different subjects such as fashion, well-being, and fitness while sharing different aspects of his life. We love how Darren is transparent and authentic with his followers on social media, always sharing value by talking about different important topics, such as mental health awareness.
His style is timeless, casual, and classic, a reflection of the sustainable brands that he loves and collaborates with.
Darren is a walking example of the benefits of striving for balance in one's life. He always prioritises on maintaining a healthy mind and body while also looking great!
Visit his blog to learn more: https://darrenkbranch.com/
THOMAS BRADY @Tommybrady7
Thomas Brady is a British canoeist renowned for his slalom skills, who now focuses on raising awareness about environmental issues through social media. His passion for nature is evident in his lifestyle and content. Thomas's social media presence highlights an active lifestyle, sports, and exploring natural landscapes. We admire the quality of his content and the stunning landscape photography he shares on his channels.
BRETT STANILAND @twinbrett
Brett Staniland is an ex love island contestant, model, and a sustainability advocate. He collaborates with eco-friendly brands, educates his followers on sustainable choices, and openly criticises companies that practise unsustainable methods. Brett shares tips on building a sustainable wardrobe, highlights ethical brands, and uses his platform to inspire responsible consumption.
Brett Staniland's timeless and classy style reflects the ethos of the sustainable brands he collaborates with.
Brett Staniland is wearing the Recycled White Cutaway Shirt
RICH @Kidonmyshoulder
Rich is a creative designer and proud dad of two who has a deep love for fashion. A big supporter of Neem, he's passionate about style and creativity. One of his favourite sayings is, "Wear them if you've got them," promoting the idea of reducing overconsumption by making the most of the clothes you already own. Rich's enthusiasm for fashion and his eye for design make him a natural advocate for stylish and timeless dressing.
Rich is wearing the Navy Popover Flannel Shirt
TOM CHEEMA @tomcheema
Tom has an eye for details when it comes to styling and his fit checks. Often with a cool and looser silhouette, Tom's content is cool, calm and collected- similar to his personal style. With an awareness and transparency on what he wears, his reels combine sustainability and chic-ness effortlessly.
Tom is wearing the Regenerative Cotton Flannel Black Spitafields Overshirt
OLIVER @wears_oli
@wears_oli is redefining sustainable fashion for men with his bold, colorful looks balanced often by neutral, versatile layers. His feed is a vibrant mix of effortless styling and eco-conscious choices, showing how to embrace slow fashion without sacrificing personality.
What makes Oli stand out is his knack for making sustainability fun and approachable. From showcasing timeless wardrobe staples to sharing witty, engaging captions, his content is both educational and inspiring. If you're looking for fresh ideas on how to blend bright colors with mindful fashion, Oli is a must-follow!
Oli wears The Recycled Cross Weave Spitafields Blue Overshirt
Sometimes knowing where to start can be daunting and overwhelming in such a saturated market, so we hope you have found this post of sustainable fashion advocates interesting, helpful and inspiring! We'd love to hear from you if you are a male sustainable fashion influence or focusing on the male sustainable fashion market - please email: contact@neemlondon.com. #JoinTheRecycledRevolution today!