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Traceable to a farm

Process

Shred & Spin

Recover and Belda in Alicante, Spain

Ferre, a sustainability pioneer since 1947, produces eco-friendly recycled cotton yarns from post-consumer waste. This low-impact fibre choice aids waste reduction. Similarly, Recover™ transforms textile waste into high-quality recycled fibres, providing an innovative, eco-friendly alternative across various products to conserve natural resources.

Weave

Canclini and Albini in Como and Bergamo, Italy

Canclini, a prestigious Italian fabric mill with over 95 years of experience, emphasizes sustainability and provides a wide range of fabrics for casual and formal wear, known for their exceptional quality and durability. Situated in Bergamo, Northern Italy, Albini Group invests in eco-friendly measures at their industrial sites, aiming for lower emissions and environmental respect.

Make

Piacenza, Italy and Romania with Poletti

We’ve researched from here to the high heavens and figured out how to create a shirt you’ll love from almost entirely recycled materials. Yarns from an italian weaver; triple soft cloth; GRS certified organic cotton; thread, buttons and labels part recycled too - you name it we've thought about it. It’s probably the most sustainable shirt money can buy.

The Wear Well - Take Back Bag Neem Global

Cotton recovery

We use RecoverTM Recycled Cotton Fiber. A sustainable cotton which uses recycled raw materials diverted from landfill, zero chemicals and water, and minimal CO2 emissions.

We use a blend of 50% recycled cotton & 50% GRS certified organic cotton.

By regenerating textiles that would otherwise go to waste, we work within a circular economy; a restorative and eco-friendly approach to fast fashion. The yarns are just as luxurious, the shirts just as soft, and the cuts just as dashing. In fact, the onl

Made to be measured

When we talk about our yarns - the very fibre of our fabric - you need to know our credentials are more than sustainable jargon, we measure the full impact of our production lines. From carbon and water footprints to the use of chemicals or how many shirts we save from landfill. We measure the impact too, and work with a historic family-owned business in Italy who care as much as we do.

Divine cloth

We’ve researched from here to the high heavens and figured out how to create a shirt you’ll love from almost entirely recycled materials. Yarns from an italian weaver; triple soft cloth; GRS certified organic cotton; thread, buttons and labels part recycled too - you name it we've thought about it. It’s probably the most sustainable shirt money can buy.