Gen Xers are cool, even Vogue said it.
The battle of Gen X vs Gen Z continues, click below...
In a world where generational finger-pointing has become its own sport: Gen Z calling millennials cringe, millennials calling Gen Z puritanical, everyone blaming boomers for everything, there sits one group who quietly rises above the noise…
Gen X.
Born between about 1965 and 1980. If this is you, you've come across the right page (and brand).
You are the generation nobody talks about, which is precisely why you're the coolest of them all.
While everyone else is loudly trying to be the moment, Gen X has simply… been doing their thing: unbothered, understated, effortlessly stylish. And this winter, their approach to dressing is exactly what the rest of us are craving - clarity, simplicity, longevity and just the right amount of attitude.
I’m here to offer a few tips and tricks on how to master winter style as a gen X man. Without further ado, Welcome to Gen X Style: Winter Edition. A guide to layering that looks good now, and still good 10 winters from now.
1. Start With the Classics (Gen X’s Superpower)
No trends, no panic buying, no “micro-trends” that disappear in six weeks. Gen X style is rooted in the familiar, but elevated.
BEGIN WITH A WHITE TEE
It's crisp. It's clean. It will forever and always be a staple throughout your entireeee life. So, build your outfit around it. From there, everything layers naturally: shirts, overshirts, knitwear, outerwear. It's the kind of base layer that makes winter dressing feel intuitive rather than effortful.
LET THE OVERSHIRT BECOME YOUR WINTER HERO
Why Gen X men swear by it:
Well, it's a true Gen X staple.
Somewhere between a jacket and a shirt, it’s the definition of functional layering.
Wear it over a tee, under a coat, or instead of a jumper. It bridges the gap between seasons, situations and moods, exactly what winter demands. The 3 main reasons your wardrobe needs an overshirt:
+ It sharpens even the most casual outfit.
+ It handles temperature drops with ease.
+ It lets you look “done” with minimal effort.
Take this navy flannel 4-pocket overshirt for example. It's what we began with 4 years and we've just repeated ordered it (again)... this is truly a wardrobe staple.
2. The Fisherman Look Works All Year

3. Let Go of the “Work Wardrobe”
This is the era of “elegantly dishevelled.”
Perfectly pressed shirts? Too try-hard.
Rigid tailoring? Only if it feels natural.
The Neem suit perfectly embodies this move away from rigid tailoring.

+ A messy collar isn't a bad thing
+ Choose boxier silhouettes, they drape better and feel modern.
+ Prioritise comfort without losing form.

6. Choose ONE Pattern. Let the Rest Support It.

Gen X Style, the Neem Way
Buy less. Buy Better.
